adidas “Family Reunion” Global Brand Campaign
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To kick off the largest adidas brand campaign of the year, we partnered with Leo Messi, Karim Benzema, Jude Bellingham, Pedri, Stormzy, Son Heung-Min, Serge Gnabry and Achraf Hakimi to deliver the most impossible family reunion of all time.
THE RESULTS:
Most viewed campaign in adidas history
Most engaged with brand during the World Cup
Watch our behind the scenes of creating this global brand campaign. Shooting 7 different partners in 6 European cities was a challenge, however a fun one to take on.
2d Campaign Imagery
